A new food trend rarely starts in a laboratory. It starts on a smartphone, on social media feeds or in in product reviews. A flavour gains attention, spreads across platforms, and sometimes disappears again before a traditional food R&D process has even reached its first prototype. In an industry built around multi-year development cycles, this…
The risks of industrie 4.0
Industry 4.0 stands for connected machines, automated processes, and data-driven decisions. These technologies promise higher efficiency and competitiveness. But they also create a serious risk: if digital systems are not protected properly, advanced manufacturing can fail completely. In technology-based companies, data is a core asset. This includes customer and supplier data, production parameters, formulations, financial…
The Death of the Business Plan (As We Knew It): Crafting Strategy in the Era of Degenerative Volatility
There is a peculiar cruelty in asking entrepreneurs and investors to produce five-year business plans while the civilisational scaffolding beneath us buckles and groans. Yet this is precisely what we continue to do—spreadsheets extending confidently into 2030, IRR calculations dancing obliviously over tectonic fractures, SWOT analyses treating systemic collapse as a line-item “threat” to be…
From Service to System: Dining’s Fork in the Road
I work in hospitality. And lately I’ve been watching the “middle” thin out. A few years ago, guests who weren’t “the target crowd” still came in—curious, occasionally intimidated, but excited. You could feel the moment when someone discovered that a good bar or restaurant isn’t a private club: it’s a public space where taste, warmth,…
The Algorithm on My Plate: When AI Designs Our Diet for Weight Loss and Sports Nutrition
In an age where smartwatches track every step and apps analyse our sleep, it was only a matter of time before artificial intelligence stepped into our kitchens. The integration of artificial intelligence in the domain of nutrition is designed to assist individuals in achieving their weight loss goals or maximising their athletic performance. Nevertheless, as…
Why play matters more than ever
Looking back at Game Over, ESC, Event Horizon and the reflections that followed, one question keeps returning: Why does play suddenly feel so relevant again – not as entertainment, but as a cultural necessity? Across very different traditions – from philosophy to game design, from performance psychology to systems thinking – a shared insight emerges:…
Who Decides What Gets Grown? Farmers or Algorithms?
Who’s really in charge of what ends up growing in our fields, the farmer with decades of know-how, or an algorithm crunching data in the cloud? This provocative question is no longer science fiction. It’s a real debate unfolding as AI-driven supply chain forecasting starts acting like a new form of farm governance. When AI…
Will AI Replace the Head Chef? The Future of Human–Machine Co-Creation in Fine Dining
Artificial intelligence is quietly entering restaurant kitchens, transforming how food is managed and prepared. From inventory management to robotic arms that sauté and plate, AI is reshaping operations. Yet in fine dining, where cuisine embodies culture, memory, and storytelling, AI is more likely to become a collaborator than a replacement for the head chef. From…
Horizons and Doubt
In A Brief History of Time, Stephen Hawking describes the event horizon not as a wall, but as a limit of observation. At the horizon, our familiar notions of sequence, causality, and “before/after” do not disappear — they simply stop organizing reality reliably. This idea offers a useful lens for thinking about doubt, leadership, and…
Smarter Meal Planning at Home: How AI Helps Households to Reduce Food Waste
Would it not be great if you no longer have to think about what to prepare for lunch or dinner? And it is even better when someone does not have any leftovers, because sometimes they are not eaten the next day. In Europe, households are one of the biggest causes of food waste. This is…
FoodArchitecture 